Luis Ernesto Mendoza Cerrato

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At least three hooded assailants armed with AK-47s shot television station owner Mendoza, 39, as he arrived at Channel 24 broadcast facilities at about 7 a.m., according to press reports.

Mendoza, who was shot multiple times, was pronounced dead at the scene. Police said they believed it was a contract killing but did not provide any details. In addition to owning Channel 24, Mendoza had investments in real estate and in the coffee and agricultural industries. 

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